Printed Tape Market

The growing demand for innovative printing styles and sustainable printing is driving the demand for the market.

Market Size – USD 28.28 Billion in 2019, Market Growth – CAGR of 5.8%, Market Trends – High demand from developing nations.

The global Printed Tape Market is forecast to reach USD 44.56 Billion by 2027, according to a new report by Reports and Data. The growing demand from the food and beverage industry for the purpose of packaging, promoting, and branding activities are leading to an increased demand for the Printed Tape Market. The product offers protection of materials in transit, along with ease of classification, which is leading to an increased demand for it.

Printed tape finds applications for the printing of logos and names, along with the packaging for companies, which are present in the industry, which is leading to higher product penetration in many sectors. Manufacturers have now shifted to software-centric technologies, which has led to the printing of enhanced quality tapes with multicolor printing. Growing innovations have also led to high precision rapid printing, which has led to larger market growth.

Fluctuations in the raw material prices lead to reduced demand for the product. Also, the product requires high capital investment in the form of equipment and components used in production, which leads to a higher overall cost, thus acting as a restraint for the market. Also, a longer time is required for drying, which leads to a longer time for packaging, thereby hampering the market growth.

The COVID-19 impact:

Due to the COVID-19 Pandemic, many countries have implemented lockdowns, due to which the majority of the industries have been shut down temporarily. The industries where printed tape finds applications, such as food and beverage and consumer durables, have not been operating or are experiencing a reduced demand in the current situation. Due to this, there is a reduced demand for printed tape, as well.

It is expected that when the situation becomes normal again, and the industries start operating again, the demand for printed tape will rise again. Also, some of the manufacturers which are not operating currently, are involved in innovations, so that they can capture a larger market size when the industries start operating again, which will lead to a higher demand for the new products and hence will lead to increased market size.

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Key participants include 3M, Windmill Tapes, Bron Tapes, Kilby Packaging, Print-O-Tape, Fabo s.p.a., Supertape, Le Mark Group, Dalpo sp. z.o.o., and Shurtape Technologies, LLC, among others.

Further key findings from the report suggest

  • Flexography is forecasted to grow at a CAGR of 6.0% in the forecast period. The primary reason behind this is the benefits that flexography offers, such as being able to be applied on any non-absorbent substrate in a wide variety of colors. However, flexography is unable to print intricate artwork, which can hamper the growth of the segment.
  • Printed Tapes find extensive applications in hazard safety and barricading. Newer technologies used in printed tapes allow multicolor and dual-color tapes, which help in denoting various types of dangers and signals in colors specific to the hazard. Due to this, the demand for hazard safety applications and road making is expected to grow high during the forecast period.
  • Natural Rubber Carton Sealing Tape is likely to grow at a rate of 5.6% over the forecast period. The product contains long-polymer chains, which when mixed with resin, provides an extremely flexible adhesive, which gives high strength adhesion. Also, natural rubber can stay flexible even at low temperatures, which is expected to lead to an increased demand for the product.
  • North America occupied the third-largest market share of over 20.0% in 2019. The primary reason for this is the growing demand for packaging, along with new technologies that print intricate artwork. The countries present in the region, such as the US contribute the largest to the market share, in terms of revenue, due to extensive applications in transportation and logistics.
  • Gravure held a significant market share in 2019. This is because of the properties of gravure printing, such as outstanding print quality, along with high printing speed. It uses a simple printing process, the flexibility of printing machine structures, and an accurate ink use, which is why it is popular among the manufacturers.

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For the purpose of this report, Reports and Data have segmented into the global Printed Tape market on the basis of product, technology, application, and region:

Product Outlook (Revenue, USD Billion; 2017-2027)

  • Acrylic Catron Sealing Tape
  • Hot Melt Carton Sealing Tape
  • Natural Rubber Carton Sealing Tape

Technology Outlook (Revenue, USD Billion; 2017-2027)

  • Gravure
  • Screen Printing
  • Digital Printing
  • Lithography
  • Flexography
  • Others

Application Outlook (Revenue, USD Billion; 2017-2027)

  • Food and Beverage
  • Consumer Durables
  • Transportation and Logistics
  • Others

Regional Outlook (Revenue, USD Billion; 2017-2027)

  • North America
  • Europe
  • Asia Pacific
  • MEA
  • Latin America

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Table of Content:
Highlights of the TOC:
Chapter 1. Market Synopsis
    1.1. Market Definition
    1.2. Research Scope & Premise
    1.3. Methodology
    1.4. Market Estimation Technique
Chapter 2. Executive Summary
    2.1. Summary Snapshot, 2019-2027
Chapter 3. Indicative Metrics
Chapter 4. Printed Tape Market Segmentation & Impact Analysis
    4.1. Market Material Segmentation Analysis
    4.2. Industrial Outlook
          4.2.1. Market indicators analysis
          4.2.2. Market drivers analysis
          4.2.3. Market restraints analysis
    4.3. Technological Insights
    4.4. Regulatory Framework
    4.5. ETOP Analysis
    4.6. Porter’s Five Forces Analysis
    4.7. Competitive Metric Space Analysis
    4.8. Price trend Analysis
    4.9. Customer Mapping
Chapter 5. Competitive Landscape
    5.1. Market Revenue Share By Manufacturers
    5.2. Manufacturing Cost Breakdown Analysis
    5.3. Mergers & Acquisitions
    5.4. Market positioning
    5.5. Strategy Benchmarking
    5.6. Vendor Landscape


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Contact Information:

John Watson
Head of Business Development
Direct Line: +1-212-710-1370
Reports and Data | Web: